NEW Hindustan Times
Thu 24 Sep 2026 03:04:12 PM
World Tourism Day: AI may plan your holiday, but travellers still want the human touch
SUMMARY
On World Tourism Day, experts highlight AI's growing role in travel planning—booking flights, suggesting destinations, and creating itineraries. However, surveys reveal travellers still prefer human interaction for personalised advice, handling complaints, and experiencing local culture. The travel industry increasingly adopts a hybrid model, blending AI efficiency with human empathy, ensuring technology enhances but doesn't replace the authentic, personal connections that make travel meaningful.
Relevant For:
Mains
GS - II
Society & Social Justice
Focus Area
Tourism Industry
Artificial Intelligence
AI in Tourism
Digital Transformation
Employment
Human Interaction
Sustainable Tourism
Tourism Economy
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